Value Without Apology: Boundaries That Stop Discounting Yourself

Opening

If you care deeply, it’s easy to equate “being helpful” with saying yes, adding extras, or softening your price. The result: resentment, confusion, and work that no longer feels good. Valuing your work isn’t pushy—it’s clear, kind, and sustainable.

Common Ways We Discount (and what to do instead)

• Pre-emptive discounts. Instead: price the scope you can deliver with excellence.

• Over-customizing for free. Instead: “That add-on is available as a separate option.”

• Apologizing for boundaries. Instead: “I can give this my full attention on Thursday at 10am.”

The CLEAR Framework

C—Clarify the result, scope, and limits before you quote.

L—Line in the sand: one sentence that protects time and quality.

E—Express neutrally (no apology, no over-explaining).

A—Align price with value delivered (not hours only).

R—Review after each proposal: where did you wobble, and what will you revise?

Scripts you can use now

• “Here’s what’s included; if you’d like X, I can price that as an add-on.”

• “To keep quality high, my timeline for this is ____.”

• “My rate for this scope is $____; happy to answer questions.”

If Money Beliefs Are Sticky

Old scripts like “charging is selfish” or “good people over-give” can keep you stuck. I cover simple reframes in Income.pdf—DM “INCOME” if you’d like that short guide.

Environment Cues that Support Value

• Keep a small “price integrity” card at your desk with your baseline packages.

• Visual order supports follow-through: clear one arm’s-length of desk space before pricing important work.

• Stand when you state your price (even on the phone)—your body posture supports your voice.

If you want a safe, practical space to practice these conversations and build self-trust, book a Complimentary 30-Minute Breakthrough Coaching Session. We’ll tailor scripts to your situations.

→ Calendly: https://calendly.com/linda-85/complimentary-breakthrough-coaching-session

Resources mentioned: Value Me: Stop Discounting Yourself (DM “VALUE”), Income.pdf (DM “INCOME”).